Alpro Feed Your You
I’m really excited to finally be able to share these images from Alpro’s European FEED YOUR YOU campaign. I worked with the brilliant team at VMLR Y&R to create a series of nine photographic images to accompany strong “FEED YOUR YOU” titles. Taking the springboard from copy like… “Making Decisions Is Hard” and “So You Dribble A Bit Cool” we built sets, cast models and created our scenes to work with and without type across a range of products and crops.
A brilliant team as always, thanks to Charlotte, Hedwig, Dot & Kevin at Alpro, Adam, Zach, Harriet, Ellie, Fiona and Stephen at VMLR Y&R, Luk, Seppe & Lisa at FoodPhoto, Dori, Jonny, Celine, Jack, Scarlett, Sarah, Lucy, Cherry and Natty - Our brilliant cast, Camilla and the team at BANG Casting, Dawn Weller, Simon, Martin, John and Jess on Art Dept, Neusa Neves, Terry Saxon, Jade and Fiona on Hair and Make Up, Ellis Ransom and Olivia Simmons on Wardrobe, Nick Warner, Ben Colson, Sam Dearden And Matty Smithies on all things Digi and Light, Tom, Siobhan, Luisa, Samia and Peter at Peter Bailey and of course Jack Sargeson, Lol Perry and Poppy Sanderson stirring up a food styling storm.
