McDonald’s Favourites
Gift your Gherkin? Peel the wrapper cheese? Dip fries in milkshake? Always order a cheeseburger on the side or found yourself constructing a table on your lap on the last train home?
McDonald’s is rich with hundreds of relatable truths that surround their iconic menu items. This new platform "Only at McDonald's" shines the spotlight on them, names them and gets people going ‘Yeah, I do that'.
This massive campaign will be popping up over all over your telly, your street, your socials and in your ears throughout the year. Here's the first drop of print.